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China's construction machinery exports three key tasks to do well in overseas markets

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[Abstract]:
In 2014, the construction machinery industry should increase exports and optimize the export environment and status
In 2014, the construction machinery industry should increase exports and optimize the export environment and status quo. Mainly do three aspects of work:
(1) Increase policy support for intelligent equipment. The government should introduce plans and policies to promote the level of automation in the industry as soon as possible, speed up the implementation of the policies and regulations of the No. 1 Document of the Central Committee, promote more effective measures such as mergers and acquisitions, deepen the structural adjustment of the machinery and equipment manufacturing industry, and form complementary and coordinated development. Industrial structure; accelerate the transformation of manufacturing mode into intelligent, networked and serviced, enhance the overall competitiveness of the industry, and promote the sustainable development of the machinery and equipment industry.
(2) Improve the scientific and technological content of products, and optimize the structure of export products in the mechanical production engineering machinery market. First, accelerate the pace of informationization in the machinery and equipment industry, from simple mechanical manufacturing to manufacturing services. The second is to gradually change the current situation of labor-intensive and low-value-added products, and improve the technical grade of existing products, from low-end to medium-to-high-end products. Third, we must focus on enhancing the capacity of independent innovation, and strive to strengthen original innovation, integrated innovation and introduction, digestion, absorption and innovation, and promote the overall technological progress of the industry. The fourth is to strengthen the core competitiveness of enterprises and the ability of independent innovation of products, which is at a disadvantage in international competition.
(3) It is imperative that China's construction machinery standards be in line with international standards. Personnel should be organized as soon as possible to revise relevant standards and translate Chinese national standards and systems into English as soon as possible. Especially in the market areas where China's products have far-reaching influence, such as Southeast Asia, promote China's national standard and standard system. At the same time, we must actively participate in the exchange of standards in some countries, and even participate in the work of standard setting in some countries. These measures will be beneficial to China's construction machinery products to further explore overseas markets. For the standardization organizations and committees in the industry, the state needs to improve its systems and responsibilities, and issue relevant policy documents. At the same time, each enterprise can match the corresponding standardization organization according to its own needs, which can achieve seamless integration between government standardization and enterprise standardization. On the other hand, the state or the corresponding standardization organization has more resources and advantages in connecting with leading international companies, and should share and transfer relevant information. Give certain guidance and encouragement to the company responsible for or participate in the revision of national standards and other work, so that enterprises get technical benefits.
(Source: China Road Machinery Network)
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